1. Determine The Objective Of Your Website?
Here are some questions that you need to think about before you commence your website design; 
Who is your customer?
Are you wanting to sell product online?
Who is your real world competition
Who is your online competition?
How is your product or service getting sold online?
Are you wanting to generate leads?
Are you wanting to show case your product?
How are you going to contact your prospects?
Do you want an email auto responder?
Are you going to use a blog?
When you are designing your website you need to be aware of the purpose of your website other wise you will fail online.
These are some of the many questions that we will ask you prior to completing your website design.
We want to understand your business and ensure we provide you with a solution that will enhance your business success.
2. Do Your Competitive Research
Understanding who and how your competition are using the internet is very powerful, because this determines the effort required to dominate your market place. This also can provide you with vital information that can assist in your design and marketing of your website. This therefore saves you time and money.
Have you done your Keyword Research?
Deciding what it is you want your website to sell is the first step in designing a website.
Designing a website around something which people are not looking for can potentially be a
waste of time and money.
There are tools online which you can use to find out what people are searching for online, such as this google keyword tool (opens in a new window). The key to making money online is finding the topics which have the largest number of people searching for online and to target either your website or particular web pages to that topic.
The Team at Benjamin Bressington specialise in clearly defining your target market and your niche to ensure that you dominate the market and capitalize on the power of the internet
3. Make It Easy For Your Clients Or Buyers To Do Business
Before you design your website you must first figure out what you want your visitors to do.
Do you want them to leave their contact details, send you an email or pick up the phone and call your business for more information?
Does your website work in all browsers? Are the button on your website clear and simple to read? Is the Call to action on your website clear and simple?
4. Does Your Website Make You Look Professional?
Prior to the year 2007, businesses could make money online by putting up a website that did not have high end graphic design and still make a considerable profit.
However the prospects and clients choice has now increased, so you need to ensure that your website promotes your trust, reputation and integrity. There are many simple design elements that you can do to increase your initial trust rating, just remember you buyer will make their decision within 3 seconds of looking at your website.
5. Have A Internet Marketing Strategy To Grow Your Website
Having your website designed is only stage 1 you need to integrate your website design into your marketing strategy that will increase the traffic to your website.
Here are some ways that the Internet Sales Doctor will increase traffic in your Internet Marketing Strategy
Pay Per Click Marketing (PPC)
Organic Search Engine Optimisation (SEO)
Blogging
Link Building
Article Writing
Article Submission
Online Video Marketing
Facebook Marketing
Social Book Marketing
Social Media Advertising
Alias website creation
Ebay Campaigns
Amazon Campaigns
Email Marketing
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